Alea Strengthens Live Casino Offering Through Partnership with Imagine Live

Alea has announced a new partnership with Imagine Live, bringing the provider’s portfolio of live dealer games, game shows, and localized live casino experiences to its aggregation platform.

Founded in 2022, Imagine Live has built a growing network of studios across Europe, offering live dealer games and game shows for regulated markets. The agreement gives operators connected to the Alea platform access to its expanding range of live content through a single integration.

“The industry has moved past simply offering live casino, success now depends on how real, engaging, and trustworthy the experience feels to players. “ said Romain Peltier, Live Casino Director at Alea. “Imagine Live brings highly customized, engaging content that will help us further diversify and strengthen our live casino offering. Their approach aligns well with our focus on delivering more dynamic and differentiated experiences. We’re pleased to welcome them to the Alea platform and look forward to working together”

Nadiya Attard, Chief Commercial Officer at Imagine Live, said:

“The live casino sector continues to evolve at an incredible pace, and operators today expect more than content alone. They are looking for experiences that engage players, technology that scales efficiently and partners that understand the nuances of local markets. Alea shares that vision. This partnership represents an exciting opportunity to extend the reach of our portfolio, connect with new operators and continue delivering the premium live entertainment experiences that have become synonymous with the Imagine Live brand.”

The partnership expands the live casino content available through the Alea platform, giving operators access to a broader range of live dealer experiences through a single integration.