Caesars Entertainment & William Hill Open Up For Business In Illinois

William Hill US has opened its first Illinois sports book at Grand Victoria Casino Elgin. The opening marks another milestone in the long-term relationship between William Hill and Caesars Entertainment to expand sports betting into legalized markets. Featuring three full-service ticket windows, the William Hill Sports Book opens as fans across the country cheer on the return of their favourite sports teams.

“Grand Victoria Casino is located just outside of Chicago – where some of the most passionate sports fans in the country live. I’m looking forward to seeing the community come together to watch their favourite teams as we welcome back the return of our favourite professional sports,” said David Grolman, President of Retail Operations for William Hill. “This will be our first sports book in the state of Illinois and allows us to continue to expand our relationship with Caesars Entertainment properties across the country.”

Providing guests with an integrated experience adjacent to their favourite table games and slot machines, and just steps away from the bar on the casino floor, the William Hill Sports Book will quickly become a must-stop for visitors and locals alike. It features a number of high-top tables and comfortable seating options, as well as multiple televisions for prime sports viewing throughout the day. The sports book is open seven days a week, from 10 a.m. to 10 p.m.

Grand Victoria Casino Senior Vice President and General Manager, Bill Gustafson, said, “Partnering with the country’s leading sports betting operator allows us to offer our customers an elevated experience that features industry-leading wagering and technology.  The sports book is in a prime location that will draw sports fans in and keep them engaged as they cheer on their favourite teams.”

The William Hill Sports Book at Grand Victoria Casino marks the beginning of William Hill’s expansion into the Illinois sports betting market. Pending regulatory approval, William Hill will soon offer mobile sports betting to fans across the state.

The health and safety of customers and employees is a priority for William Hill and the properties where they operate. Each retail location is following a thorough protocol for cleaning to ensure a safe experience for everyone. At Grand Victoria Casino Elgin, guests will find that two out of the three ticket windows will be open to allow for social distancing.