Four of the company’s popular products, Wazamba, Rabona, Nomini, and Campobet, will be available to the Indian market, with the company taking the rest of its multi-brand portfolio live in the near future.
The launch includes Soft2Bet’s casinos – a hit with players due to their gamification and customisable profile features, along with its sports books which carry cricket – the country’s most popular sport.
With a population in excess of 1.3 billion people, India is a huge emerging market, and this move further demonstrates Soft2Bet’s worldwide appeal as it continues to rapidly extend its global reach.
Uri Poliavich, CBDO of Soft2Bet, said: “We’re delighted to have taken our products to market in India and thrilled to deliver them to an exciting new audience.
“Global expansion is a key tenet for Soft2Bet, and placing our brands in front of such a large market is sure to lead to some very interesting opportunities in the future.”
Pragmatic Play, the content supplier to the iGaming industry, has launched Eastern Fury, a gritty…
Evoplay has expanded its popular Crimson Crown series with The King: Crimson Crown, introducing a new character,…
The National Lotteries and Gaming Regulatory Board (NLGRB) of Uganda has announced plans to implement…
Caesars Entertainment Inc. has formally scheduled a shareholder vote for September 22, 2026, to determine…
The New South Wales (NSW) Government has announced a regulatory reform package requiring all licensed…
Florida Attorney General James Uthmeier initiated legal action to permanently halt the operations of several…