{"id":44892,"date":"2021-03-12T07:05:43","date_gmt":"2021-03-12T07:05:43","guid":{"rendered":"https:\/\/gaming-awards.com\/NEWS\/?p=44892"},"modified":"2021-03-12T07:05:43","modified_gmt":"2021-03-12T07:05:43","slug":"softswiss-vip-and-retention-team-adds-extra-value","status":"publish","type":"post","link":"https:\/\/gaming-awards.com\/NEWS\/softswiss-vip-and-retention-team-adds-extra-value\/","title":{"rendered":"SoftSwiss VIP and Retention team adds extra value"},"content":{"rendered":"<p style=\"text-align: left;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-44893\" src=\"https:\/\/gaming-awards.com\/NEWS\/wp-content\/uploads\/2021\/03\/Softswiss-value-300x150.png\" alt=\"\" width=\"300\" height=\"150\" srcset=\"https:\/\/gaming-awards.com\/NEWS\/wp-content\/uploads\/2021\/03\/Softswiss-value-300x150.png 300w, https:\/\/gaming-awards.com\/NEWS\/wp-content\/uploads\/2021\/03\/Softswiss-value-768x384.png 768w, https:\/\/gaming-awards.com\/NEWS\/wp-content\/uploads\/2021\/03\/Softswiss-value.png 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>In 2020 SoftSwiss Managed Services department with the direct participation of VIP team enabled the increase of the average revenue per VIP player by 30%.<\/p>\n<p style=\"text-align: left;\">Furthermore, the Retention team specialists produced more than 1,800 unique send-outs to retain players in the game, while the added value increased on average by 40% for SoftSwiss online casino clients.<\/p>\n<p style=\"text-align: left;\">The <a href=\"https:\/\/www.softswiss.com\/player-retention-services\/\">VIP and Retention<\/a> team forms part of the SoftSwiss Managed Services department. It performs marketing actions and develops strategies aimed at players\u2019 loyalty and retention increase, as well as extra support and VIP players&#8217; gaming activity stimulation. Furthermore, the team also tracks potential VIP players and loyal players, as well as big wins and big losses.<\/p>\n<p style=\"text-align: left;\">Darya Dyachkova, Head of VIP &amp; Retention Team at SoftSwiss Managed Services commented: \u201cManaged Services VIP and Retention team is very glad to make such tremendous achievements in 2020! Thanks to our deep structural analysis of retention procedures as well as thorough personalisation techniques we were able to help bring more value to the table as well as save extra costs to our clients\u201d.<\/p>\n<p style=\"text-align: left;\">Managed Services is a part of SoftSwiss solutions offered to clients for the success of their iGaming brand. The department comprises First Line Support, Anti-Fraud Support, Retention &amp; VIP Management services. Providing full-cycle player care, our support teams are the link between player and platform. The services are not only integral to enhancing the user experience and spotting technical errors but help to enhance the client\u2019s financial performance and provide fraud protection for their business. With its extensive expertise and flexibility for operators\u2019 business needs, SoftSwiss Managed Services helps to foster the success of clients&#8217; brands.<\/p>\n<p style=\"text-align: left;\"><strong>About SoftSwiss<\/strong><\/p>\n<p style=\"text-align: left;\"><a href=\"https:\/\/www.softswiss.com\/\">SoftSwiss<\/a> is an international tech company supplying widely acclaimed, certified software solutions for managing iGaming operations. SoftSwiss holds a number of <a href=\"https:\/\/www.softswiss.com\/licensing\/\">gaming licenses<\/a>, providing a \u201cone-stop-shop\u201d <a href=\"https:\/\/www.softswiss.com\/white-label-solution\/\">white label casino<\/a> solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of <a href=\"https:\/\/www.softswiss.com\/games\/\">casino games<\/a>, an Affiliate Platform, and a recently launched <a href=\"https:\/\/www.softswiss.com\/sportsbook\/\">sportsbook<\/a> platform. In 2013 SoftSwiss was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2020 SoftSwiss Managed Services department with the direct participation of VIP team enabled the increase of the average revenue per VIP player by 30%. Furthermore, the Retention team specialists produced more than 1,800 unique send-outs to retain players in the game, while the added value increased on average by 40% for SoftSwiss online casino [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":44893,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,58],"tags":[],"class_list":["post-44892","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-igaming","category-press-releases"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SoftSwiss VIP and Retention team adds extra value - iGaming Post<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gaming-awards.com\/NEWS\/softswiss-vip-and-retention-team-adds-extra-value\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SoftSwiss VIP and Retention team adds extra value - iGaming Post\" \/>\n<meta property=\"og:description\" content=\"In 2020 SoftSwiss Managed Services department with the direct participation of VIP team enabled the increase of the average revenue per VIP player by 30%. 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