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RubyPlay\u00a0has evolved its operating model into\u00a0a studio-based, layered content ecosystem, bringing five distinct studios together under a single, unified technology and distribution framework.<\/p>\nRubyPlay\u00a0has evolved its operating model into\u00a0a studio-based, layered content ecosystem, bringing five distinct studios together under a single, unified technology and distribution framework.<\/p>\n
The new structure positions\u00a0RubyPlay\u00a0as a scalable, studio-based organisation built around market-focused studios\u00a0operating\u00a0on shared technology, infrastructure, and distribution, allowing\u00a0RubyPlay\u00a0to add\u00a0additional\u00a0studios in the future.<\/p>\n
RubyPlay\u00a0Studio\u00a0operates\u00a0alongside Koala Games, Mad Hat Games,\u00a0Xslots, and a dedicated studio for bespoke and branded content, each contributing independently to the ecosystem.<\/p>\n
Koala Games was the first of the\u00a0additional\u00a0studios to launch in July 2025 and has already seen strong market traction with titles such as\u00a0Voltage Blitz Vortex<\/i>\u00a0and\u00a0Voltage Blitz Rapid<\/i>, delivering bold visuals, high-energy\u00a0gameplay\u00a0and strong commercial performance.<\/p>\n
The ecosystem is built on a layered model rather than traditional silos, enabling multiple creative studios to\u00a0operate\u00a0on a single, robust technology platform.<\/p>\n
Each studio\u00a0operates\u00a0with a clear creative focus, integrated through shared technology,\u00a0infrastructure\u00a0and distribution. This unified model allows\u00a0RubyPlay\u00a0to\u00a0maintain\u00a0consistency and quality at scale.<\/p>\n
This development strengthens\u00a0RubyPlay\u2019s\u00a0position as a long-term content partner for operators seeking flexibility, brand\u00a0control\u00a0and market relevance.<\/p>\n
Tsachi\u00a0Maimon, Chief Executive Officer at<\/b>\u202f<\/b>RubyPlay, said:<\/b>\u202f\u201cSince joining\u00a0RubyPlay,\u00a0it\u2019s\u00a0been clear to me that the company\u2019s strengths lie in the combination of creative independence and a shared foundation. Structuring the business as a layered studio-based ecosystem allows each studio to focus on its own markets and creative direction, while\u00a0operating\u00a0on the same technology,\u00a0infrastructure\u00a0and distribution framework. This structure allows\u00a0RubyPlay\u00a0to scale its operations more efficiently.<\/p>\n
\u201cThe successful launch of Koala Games earlier this year demonstrated the power of this approach in practice, and the continued expansion of the ecosystem, including a dedicated studio for bespoke and branded content, allows us to collaborate more closely with operators and deliver content that is adaptable to their needs.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
RubyPlay\u00a0has evolved its operating model into\u00a0a studio-based, layered content ecosystem, bringing five distinct studios together under a single, unified technology and distribution framework. The new structure positions\u00a0RubyPlay\u00a0as a scalable, studio-based organisation built around market-focused studios\u00a0operating\u00a0on shared technology, infrastructure, and distribution, allowing\u00a0RubyPlay\u00a0to add\u00a0additional\u00a0studios in the future. RubyPlay\u00a0Studio\u00a0operates\u00a0alongside Koala Games, Mad Hat Games,\u00a0Xslots, and a dedicated studio […]<\/p>\n","protected":false},"author":11,"featured_media":67544,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,58],"tags":[],"class_list":["post-67543","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-igaming","category-press-releases"],"yoast_head":"\n