iGaming

BetConstruct Partners with Barrière

Award-winning technology provider BetConstruct entered into a long-term partnership with the renowned French Barrière Group who currently operates 28 casinos, a gaming club, 18 Hotels and some 140 restaurants and bars in France. The deal will see the French group unveil its premium betting platform backed by BetConstruct’s technology on September 16.

Leveraging BetConstruct’s technology and knowledge, Barrière will start its online betting operation as BarrièreBet, offering players sports betting, and later on horseracing as well as poker.

Available on desktop and mobile (iOS and Android apps and mobile version) starting from September 16, BarrièreBet will operate on BetConstruct’s Sportsbook under ANJ’s (formerly ARJEL) licence, which enables iGaming activities in France.

From ensuring top-notch content to building a seamless player experience, the integrated platform will offer the industry’s leading online sports wagering experiences to BarrièreBet’s new and existing players. They will have access to more than 40 sports and 200 event types, with over 30 000 sports events per year.

Dominique Desseigne, Chairman and CEO of Barrière Group, commented, “The online gaming market is a new axis of development which will allow the Group to consolidate its positions and promote its brands, as well as increase our brand awareness toward our new players and retain our land-based Casino customers.”

VigenBadalyan, BetConstruct Founder and CEO, said, “With a remarkable journey that began back in 1912, Barrière has gone through many eras of growth and transformation to establish itself as one of the market leaders in French casinos. Now they seek to leverage the strength of their brand and their expertise to make the transition to online and we are happy to partner with them as they look to realize their online ambitions. We wish Barrière hundreds of years of success and growth in the online world.”

About BetConstruct

BetConstruct is a global award-winning technology and services provider for online and land-based gaming industry. BetConstruct’s innovative and proven offerings include Online and Retails Sportsbook, Classic Casino and Virtual Reality RNG & Live Casinos, Poker, Skill Games, Fantasy Sports, Social Gaming Platform, Sports Data Solutions and more – all ready to be launched and managed through SpringBME, its pioneering Business Management Environment.

BetConstruct’s Spring Platform has powerful backoffice tools and all-inclusive services all partners benefit from. From stand-alone setup to turn-key and white label solutions, BetConstruct offers its partners an unparalleled opportunity to succeed.

About Barrière 

Barrière is a Brand under which the hotels, casinos and restaurants of two different groups, Groupe Lucien Barrière (GLB) etSociétéFermière du Casino Municipal de Cannes (SFCMC) are marketed.

Founded in 1912 by François André and subsequently developed and managed by Lucien Barrière, Diane Barrière-Desseigne and Dominique Desseigne, Barrière has gone through many eras to become market leader in French casinos, a benchmark in the luxury hotel industry and a global player in the world of leisure and entertainment.

Claire

iGaming & land based specialist reporter for the global gaming market

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