Gaming

IGT and Red Earth Casino Sign Multi-Year Casino Management Systems Agreement

International Game Technology PLC (“IGT”) has announced today that it recently signed a multi-year systems agreement with Red Earth Casino in Thermal, Calif. to displace a competing casino management system (“CMS”) with the award-winning IGT ADVANTAGE™ CMS. In addition to deploying IGT ADVANTAGE, Red Earth Casino will complete a full-floor systems-hardware upgrade with advanced AVENTO™ capabilities, leverage IGT’s W2G Accrual and Mobile Responder modules, and utilize M5, the Company’s content management platform that enhances the player experience.

“The Red Earth Casino team is incredibly excited to partner with IGT to modernize our gaming floor and player loyalty program via the IGT ADVANTAGE casino management system,” said Michael J. Broderick, Red Earth Casino General Manager. “The versatility of IGT ADVANTAGE and the power of M5 technology equip Red Earth Casino to deliver a deeply personalized player experience while scaling seamlessly for future growth. This platform isn’t just an upgrade, it’s a fundamental part of our long-term strategy to innovate, expand, and lead in the next era of tribal gaming.”

“As the strategic importance of real-time data and player convenience features continues to grow, it’s an excellent time for Red Earth Casino to invest in the IGT ADVANTAGE CMS to meet the opportunities of today and the future,” said Nick Khin, IGT President, Global Gaming. “In packaging IGT’s leading CMS with a variety of apps and a floor-wide systems hardware upgrade, Red Earth Casino can quickly benefit from operational efficiencies and increased player satisfaction.”

Red Earth Casino’s CMS deployment will include some of IGT’s most recent systems advancements such as IGT ADVANTAGE’s new FloorNet architecture, which features a “message bus” design that elevates system performance and uptime, and IGT SystemWatch™ which provides 24/7 system monitoring.

Debbie

Recent Posts

Entain Reiterates Full-Year Guidance as Q3 Update Announced

Entain has reported a third-quarter trading update pointing to continued underlying momentum across its business,…

4 hours ago

IGT Games Deliver Three $1 Million-Plus Jackpots in September

 IGT has announced that its Wheel of Fortune™ Slots and Tiger and Dragon™ Super Arrow…

4 hours ago

Kalshi Could Be Pushed Offshore Warns CEO

Kalshi co-founder and CEO Tarek Mansour has warned that state-led regulation of prediction markets could…

4 hours ago

DigiPlus Withdraws From New Zealand Online Gaming Licence Auction

Philippine digital gaming operator DigiPlus Interactive Corp. has withdrawn from the final rounds of New…

5 hours ago

The New Era of Player Engagement

It is fascinating to watch how quietly but radically the iGaming landscape is shifting. Not…

22 hours ago

A Conversation with Simon Westbury

Trust, Transparency and the Long Game I sat down with Simon Westbury, Strategic Advisor to…

23 hours ago