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William Hill Merge UK Retail & Online

UK based betting and gambling company William Hill have announced that both their online and retail businesses in the UK are to merge.

The move is to help fast-track the companies recovery into 2021 and the new boss of both departments is to be current online Managing Director Phil Walker with Retail division Director Nicola Frampton set to depart the company after a six month handover period with Walker.

CEO of William Hill Ulrik Bengtsson said of Nicola Frampton: “We will be immensely sad to say goodbye to Nicola Frampton when the time comes. Nicola has been with William Hill for ten years and has been a driving force on the executive team as well as being instrumental in reshaping and transforming our retail business.”

On leaving her role and the handover Frampton said: “It has been an absolute privilege to lead the retail team at William Hill. Our shops play a vital role in our success and I look forward to working with Phil on a handover plan in the coming months.”

The merger of retail ad online is expected to propel William Hill with cross promotion and strategies with forthcoming major sporting events such as the EUFA Champions League final and into 2021 with Euros football.

Claire

iGaming & land based specialist reporter for the global gaming market

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